Publicising the news: publicity and Australian commercial television news


The pursuit of profit is contributing to a decline in the quality of commercial television news. Existing research attests that this compromises the ability of members of Western liberal democracies, like Australia, to gather the information necessary to make informed and balanced decisions about the way they are governed. This research explores the extent to which Australian commercial television news is comprised of publicity material generated to enhance marketing efforts, and the motivations behind commercial television news in Australia. This is of consequence as it will help reveal how, if at all, these motivations vary from expectations of what the function of news should be.

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